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Ashoka Fellow since 2025   |   Mexico

José Eduardo Rolón Sánchez

Causa Natura A.C.
Eduardo Rolón is building a new institutional model for civil society; one that combines civic technology, investigative journalism, and grassroots capacity-building to embed transparency and…
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This description of José Eduardo Rolón Sánchez's work was prepared when José Eduardo Rolón Sánchez was elected to the Ashoka Fellowship in 2025.

Introduction

Eduardo Rolón is building a new institutional model for civil society; one that combines civic technology, investigative journalism, and grassroots capacity-building to embed transparency and participation into environmental governance. Through Causa Natura, he architects a civic infrastructure that enables communities and institutions alike to generate, use, and defend public knowledge, shifting civil society from a reactive presence to a co-governing force.

The New Idea

Eduardo is building a new institutional architecture for civil society, one that embeds transparency, data, and citizen voice into the structures of environmental governance. In a context where public policy is shaped by opaque processes, fragmented information, and limited civic participation, Eduardo’s model reorganizes the flow of knowledge and influence. Through Causa Natura, he has developed a comprehensive strategy that brings together public data, community engagement, and narrative-shaping journalism to change how decisions are made, who is at the table, and how environmental priorities are set and defended.

Unlike traditional efforts that rely on policy advocacy or media visibility in isolation, Eduardo weaves together multiple levers of influence: open civic platforms like Pescando Datos, investigative journalism, fellowship programs, and cross-sector alliances. In doing so, he creates lasting infrastructure for public oversight. His model equips frontline communities, journalists, civic activists, and policymakers with tools to make environmental data both legible and actionable.

What sets Eduardo apart from others in the field is the integration and intentional openness of his approach. Causa Natura is structured to be shared, not as a franchise, but as a framework others can adapt. His methodology has already been adopted by local governments, media partners, and peer organizations in Mexico, and he actively supports adaptation efforts across different states. His work has influenced national fisheries subsidy reforms, public participation mechanisms in fisheries institutions, and shifted media coverage of environmental issues from crisis reporting to institutional accountability.

At its core, Eduardo’s innovation changes the role of civil society from outsider to co-architect of governance. His vision is not merely to fix environmental problems, but to build the civic systems capable of anticipating, addressing, and preventing them over time. He understands sustainability not as a set of goals, but as a new logic for decision-making; one that must be carried forward by trusted institutions, empowered communities, and shared public knowledge. Through this model, Eduardo is enabling individuals, local communities, journalists, public officials, and young professionals to become agents of governance, equipped with the tools, information, and networks needed to shape the future of their ecosystems.

The Problem

Mexico is home to some of the world’s most biologically rich ecosystems, yet it suffers from chronic mismanagement of its natural resources. The environmental consequences are stark: over 68% of the country’s fisheries are at or beyond sustainable exploitation limits, more than 50% of native vegetation has been destroyed, and over 40% of its water bodies are contaminated. These symptoms reflect a broader failure of environmental governance, one defined by fragmentation, opacity, and exclusion. Key decisions about environmental management are often made with limited data, poor public oversight, and without the participation of the communities most affected by those decisions. Even where transparency frameworks exist, environmental data is typically buried in siloed databases, difficult to interpret, or completely inaccessible to civil society and the public.

At the root of the problem lies a systemic disconnect between knowledge, power, and action. Civil society organizations (CSOs), while numerous in Mexico, often lack the technical resources, professional capacity, and institutional legitimacy to influence long-term policy agendas. Media coverage of environmental issues is underfunded and often dangerous to pursue, especially in sectors like marine governance where illegal activity overlaps with organized crime. Investigative journalism in these areas is rare, and few platforms provide the infrastructure or protection necessary for environmental reporters to do their work safely and effectively. Meanwhile, public officials and agencies face mounting complexity and shrinking budgets, often relying on incomplete or outdated data to make high-stakes decisions. The result is a governance vacuum: poor policy design, inconsistent enforcement, and weak public trust in institutions.

Attempts to address these issues have historically failed due to short-term, fragmented strategies. Most interventions focus either on data publication, legal advocacy, or awareness campaigns. Transparency laws exist, but without tools to interpret data or pressure to act on it, information alone does not translate into change. Likewise, many CSOs remain dependent on project-based funding and founder-led leadership, which makes them vulnerable to political shifts and limits their long-term impact.

The Strategy

Eduardo’s strategy to strengthen environmental governance in Mexico is composed of three interlocking elements. First, he consolidates fragmented data and makes it actionable by training civil society actors and journalists to use information as a tool for oversight, investigation, and policy influence. Second, he engages across the full policy cycle, connecting field-level realities to institutional reforms and enabling communities to participate in shaping and monitoring public decisions. Third, he builds lasting civic infrastructure by cultivating new leadership through initiatives like the DataLab and his Fellowship Program. Together, these components constitute a civic architecture that can be scaled and adapted across different regions and realities, creating a distributed, community-powered model for democratic accountability in environmental decision-making.

A cornerstone of this strategy is Causa Natura’s Data Science Unit that has several digital platforms that integrate and visualize fragmented information from government databases, academic sources, and local communities. Here Eduardo and his team collect data not only from official portals but also through direct field engagement with fishermen, community leaders, and grassroots monitors. For example, Eduardo co-designed a risk-assessment tool for illegal fishing, developed in collaboration with community monitors, local fishers, and civil society allies, which mapped where enforcement should be prioritized. It combined inspection records with local intelligence. This tool has enabled civil society actors to anticipate criminal activity and advocate for targeted intervention by government institutions, demonstrating how citizen-generated knowledge can strengthen public oversight.

Eduardo goes further by transforming how communities themselves generate and use environmental data. He equips local actors to gather, interpret, and publish their own environmental information. This localized approach equips communities to document illegal fishing, report environmental damage, and participate directly in evidence-based policymaking. These efforts have produced more than 300 journalistic pieces and over 80 policy recommendations. In 2023 alone, Causa Natura’s platforms reached more than two million users, with content disseminated across national and local media.

Changing public narratives around environmental governance is central to Eduardo’s work. Through Causa Natura Media, the independent journalistic arm of his organization, he reframes issues like fisheries sustainability and coastal degradation as matters of economic justice, national security, and democratic accountability. Recognizing both the influence and the risk inherent in this work, Eduardo deliberately separated media from data and research within his organization. This distinction safeguards editorial independence while ensuring investigations remain grounded in evidence and enhances public trust by avoiding institutional bias.

Within this framework, Eduardo established one of Mexico’s first national networks of environmental journalists. Many participants come from regional or under-resourced outlets with limited capacity to investigate complex environmental issues. Through Causa Natura Media, they receive capacity building, access to curated datasets, technical advice, legal guidance, and editorial mentorship. This support enables them to produce high-quality investigations rooted in local contexts and aligned with national policy debates. The network has produced stories on illegal overfishing, corruption in federal subsidies, gender disparities in cooperative management, and the environmental costs of industrial development. These reports have appeared in major national and regional media and frequently trigger institutional responses, including policy shifts and increased government scrutiny. By equipping journalists not only to report events but to analyze underlying systems, Eduardo is broadening who gets to shape public understanding of environmental governance and why it matters.

Eduardo also works across the full policy cycle. He does not stop at influencing policy design but monitors how those policies are implemented in the field through ongoing, iterative engagement with local communities. He and his team regularly visit priority regions, in coordination with local organizations and community leaders, to identify implementation gaps, gather feedback, and generate new data that reflects lived experience. These visits respond to community concerns, policy shifts, or data-driven alerts, such as irregularities in enforcement or resource allocation. Policy areas are selected based on both local priorities and strategic opportunities for institutional change. The findings are translated into research articles, policy briefs, and journalistic investigations shared through Causa Natura’s platforms and national media. These materials feed public debates, reach decision-makers directly, and often serve as inputs in formal advisory spaces. Local civil society actors are deeply embedded in the process; not only as informants, but as co-researchers who help define questions and interpret results. In 2022, this approach contributed to the redesign of federal fisheries subsidies, incorporating transparency measures and social equity indicators rooted in community feedback.

In parallel, Eduardo is redefining who gets to participate in environmental governance. He has helped secure formal representation for civil society actors on environmental advisory boards and created public forums that bring together traditionally disconnected stakeholders. One notable example is the first open parliament on fisheries in the Chamber of Senators, where Eduardo facilitated direct dialogue between fishermen and legislators to co-create public policy proposals. This event marked a significant departure from top-down regulation and toward participatory governance in Mexico’s ocean policy.

Eduardo designs a model in which civil society becomes a co-governing force by building bridges between communities, institutions, and information systems. While rooted in the Mexican context, the model is built for replication. His tools are modular, his methods are openly documented, and his organizational processes are designed for adaptation. This flexibility allows civil society actors in other regions to integrate the model into their own institutional, cultural, and ecological environments. In Veracruz and Oaxaca, for example, local NGOs and public institutions have adopted key components of Eduardo’s approach. These include the deployment of Pescando Datos to monitor fishing activity and visualize regulatory gaps, as well as the adaptation of community capacity building modules to support local data journalism and citizen oversight. Eduardo is also providing technical assistance for customizing data dashboards, co-developing risk indicators, and mentoring local journalists in producing investigations that reach regional media and inform state-level policy debates.

To further build the long-term capacity of civil society to engage in this work, Eduardo founded the DataLab, a collaborative and permanent program where community leaders, journalists, and researchers co-develop tools and research agendas. The DataLab is curated with participants selected based on alignment with Causa Natura’s mission and their potential to contribute to or benefit from the lab’s work. It functions as both a knowledge-building and tool-creation hub: participants learn to ask strategic questions, analyze information, and co-produce outputs like data visualizations or data-based marine management tools. For instance, the lab has produced a machine learning–based illegal fishing predictor, a public search engine for permits, and a forthcoming regional risk indicator for marine enforcement. These outputs are used by civil society organizations, community monitors, and public institutions alike. The collaborative format fosters unexpected partnerships, for example, joint work between data scientists and grassroots monitors has led to actionable oversight tools, while encounters between local journalists and policy researchers have seeded new investigative projects. By creating a structured, iterative environment for cross-sector exchange, the DataLab cultivates a new generation of civic actors equipped to influence environmental governance with precision and legitimacy.

In addition to this, Eduardo created a Fellowship Program that plays a key role in developing the next generation of civic leaders. The program recruits young professionals from disciplines including data science, law, environmental policy, graphic design, and journalism, and offers them an immersive experience inside Causa Natura’s ecosystem. Fellows contribute directly to ongoing projects while gaining the tools, knowledge, and mentorship to develop their own impact strategies. Fellows remain in the field, assuming leadership roles in NGOs, government agencies, and independent media. Others carry the methodology into new sectors. As the program expands, Causa Natura is developing tailored support for alumni who rely on networks and technical infrastructure to grow their impact.

This strategy does not rely on Eduardo’s personal leadership. He has institutionalized shared governance at Causa Natura through a professional 14-person team, clear decision-making structures, and long-term financial planning. Over the next two years, he is transitioning from Executive Director to Board President, a shift designed to consolidate internal leadership while allowing him to focus on scaling the model beyond the organization’s original structure. In this new role, Eduardo is developing a framework to help other civil society actors replicate Causa Natura’s methodology, including technical assistance, open-source tools, and capacity-building programs. He is also piloting a marketplace model to connect mission-driven professionals with organizations seeking to strengthen environmental governance. By stepping back operationally and leaning into a systems-builder role, Eduardo aims to ensure that the impact of Causa Natura extends well beyond its founding team, anchored in a durable civic infrastructure and a growing community of practitioners.

The Person

Eduardo Rolón grew up in a working-class neighborhood of Hermosillo, Sonora, where early experiences with inequality and environmental neglect left a lasting impression. From a young age, Eduardo showed a natural drive to fix what was not working. As a child, he sketched ideas to improve his neighborhood and once rearranged his classroom furniture to solve a ventilation problem. The teacher scolded him, but his classmates praised him. By the age of thirteen, he had launched a small entertainment business with lights and music for local parties. He was looking to create change and connection.

This entrepreneurial spirit continued into his teenage years, where jobs in factories and customer service deepened his understanding of social and labor inequalities. These experiences shaped a lasting sensitivity to exclusion and a belief that systems could and should work better for everyone. Eduardo has always permitted himself to act. Whether as a teenager taking initiative or as a professional navigating public and private institutions, he never waited for ideal conditions to begin solving problems.

Eduardo’s formal training began in international commerce, but his interest in systems led him to public service in the early 2000s. He joined Mexico’s Ministry of the Environment during a historic moment of democratic transition, where he helped translate technical environmental data into policy. This was a foundational experience. He saw how decisions were made, who was excluded, and how data could serve as either a shield for inaction or a tool for accountability. Eager to deepen his expertise, he pursued a master’s and doctoral degree in the United Kingdom, focusing on environmental governance and sustainable development. For Eduardo, learning was never a personal goal. It was always preparation for a return to Mexico.

After completing his studies, Eduardo reentered the Mexican public sector, helping position evidence at the center of marine conservation policy at the National Institute of Ecology. Yet it was in civil society that he found the creative and institutional freedom to build something new. He joined Comunidad y Biodiversidad, leading legislative and policy strategy. While the organization made progress in defending fishing rights and pushing for transparency, Eduardo saw the limitations of traditional advocacy models: siloed work, internal competition, and short-term cycles that undermined systemic impact.

Rather than abandon that space, Eduardo reimagined it. With financial backing from Comunidad y Biodiversidad, he launched Causa Natura in 2014. Since then, Eduardo has built Causa Natura into one of the most respected institutions working at the intersection of environmental policy, transparency, data science, and independent media in Mexico. His leadership is quiet, deliberate, and highly strategic. He does not seek visibility but builds structures that transfer power. He is humble, generous with knowledge, and deeply committed to building collective intelligence. His rare dual perspective, understanding government from within and civic strategy from without, allows him to connect actors and agendas across institutional boundaries. As well as the belief that first shaped him as a boy in Sonora: when something is not working, you fix it, and you bring others with you.