Deivyd

Deivyd, from Osasco (São Paulo), shifted from dreaming of a soccer career to pursuing financial education after being introduced to the financial market at age 13. Self-taught and passionate, he began teaching friends, teachers, and family, soon realizing the widespread lack of financial literacy in Brazil.

In response, he founded Investeens, a youth-focused initiative offering lectures, digital content, and courses on financial education. Since its launch, Investeens has directly impacted over 2,600 students and 3,000 teachers through in-person activities and reached more than 80,000 people online.

Recognized by institutions like the São Paulo State Department of Education the project is now expanding with new partnerships, a bootcamp, and plans for a personal finance app. For Deivyd, financial education is a tool for empowerment and social change, and his dream is to make Investeens the leading financial education platform for youth in Brazil.